15 Marketing Tips for Performing Artists
DIY touring, temporary artist shows, tours, gigs, events or festival participants: use this resource guide before you plot your next production. 1. Advertising Facebook’s promoted posts offer one of the best ROIs online for digital advertising. You can target by geography, age, gender, interests. Separately, you can also boost a post by targeting your Facebook […]
From AI beats to viral TikTok hits and NFTs – 11 Trends You Gotta Know in 2024!
The music world is LIT right now! From AI beats to viral TikTok hits, there’s so much happening. Let’s dive into the hottest music trends of 2024 that you need to know about. 🎧🔥 1. 🤖 AI Music: Robots Droppin’ Beats?! Yep, AI is taking over the studio! Tools like Amper Music are helping artists […]
The Revival of Physical Music: Fandom, CDs, and Vinyl’s Comeback
In an age where digital streaming dominates the music industry, the resurgence of physical sales might seem surprising to some. Yet, vinyl records, CDs, and even cassettes are making a significant comeback. What’s driving this trend, and why are music fans willing to shell out more for tangible music formats? Let’s dive into the world […]
The NAMM Show 2024: Unveiling the Rhythm of Innovation in Anaheim
The National Association of Music Merchants (NAMM) is poised to ignite the music industry once again as it hosts the eagerly anticipated NAMM Show in Anaheim, California, from January 25th to 28th, 2024. Renowned as one of the globe’s premier gatherings for music, audio, and entertainment technology, this annual event promises an extravaganza of […]
Music Tips: Launch Your Music Industry Career with Confidence
Photo by Mark Angelo Sampan: Are you envisioning yourself at the helm of a studio, creating chart-topping hits, or discovering the next big music sensation? Whether your dream is to produce music that resonates or to guide emerging talent, the music industry offers a dynamic journey full of creative possibilities. If you’re ready to kickstart […]
Introducing the highly anticipated tour of Seymour Stein’s autobiographical exhibition, “Hearing the Genius,” in China.
Seymour Stein, the founder of legendary music label Sire and the man behind hit-making artists such as Madonna, The Ramones, Talking Heads, and more, is a true icon in the industry. Despite not being a musician himself, his sharp ears and ability to recognize talent has led to the discovery and success of some of […]
WITH FRESH EIGHT-FIGURE FINANCING, AND A NEW CEO, NAPSTER WANTS TO TAKE WEB3 MUSIC TO THE MAINSTREAM
Napster has operated under various guises and owners during its 20-year history. This week saw Napster’s newest owners, Hivemind and Alogrand, double down on their plans to expand the Napster brand into Web3, revealing that former Roblox Global Head of Music Jon Vlassopulos is joining the platform as its new CEO. Vlassopulos guided Roblox’s music strategy between […]
How to Sell Music as an NFT (Ultimate Beginner’s Guide)
Selling music as an NFT is an exciting way for artists and groups to monetize their music. It creates a one-of-a-kind token that gives the owner the property’s rights or a share. In addition, it gives fans a piece of the pie moving forward, making fans even more invested in the success of their favorite […]
42 Streams of Music Income
If you’re a musician or composer, you probably have a basic sense of the ways you can make money. Some revenue streams are simple to understand, like playing shows, or selling CDs or t-shirts. But there are many, many more ways that musicians can earn money from their compositions, performances, sound recordings, brand, or knowledge […]
Artist Branding 101
An artist’s “brand” is not just a label, a logo, or a signature—instead, it is one of the most powerful marketing tools you can have. What do I mean? Read on. What is branding, exactly? Your brand is what you’re known for. Good branding is the act of becoming known for something that you do, above […]